Succeeding in Music - A Business Workbook for Performers, Songwriters and Agents Book/CD-ROM (Succeeding in Music: A Business Workbook for Performers, Songwriters) Review

Average Reviews:

(More customer reviews)I was browsing through Border Books one day in the music section, seeing the usual how to get a record deal books and happened to spy John's book decided to check it out.
It seemed to be a book that seemed to straddle the business side of music but also in a way that musicians could understand and use.
I have used lots of business plan books and marketing books and even went to S.C.O.R.E., but never found someone knowledgable in business who knew much about the music business. "Succeeding in Music" seemed to fill that gap offering hard core business advice, goal setting that made sense and an understanding of what us music business people need to understand and do.
I am not quite through with the book, but, it has helped me wrap my mind around what I need to do to restart my music business career and stay in it.
Now, if only John had a goal setting/tracking software that went with the book (Mac and Windows please) then we would be really on to something.
Good work!
Keith

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Product Description:
Written for both musicians and musical entrepreneurs, this user-friendly guide spells out the fundamentals of business, finance and marketing for the music world. YouÃ-ll learn how to take a strategic approach to all aspects of doing business in music, from product development and pricing to surviving the industryÃ-s renowned competitive environment. Whether youÃ-re starting or strengthening your music career, youÃ-ll see why you need a business plan - and how to put yours into action. Features a foreword by John McEuen, founding member of the Nitty Gritty Dirt Band, and also includes a CD-ROM with checklists, resources and templates for planning and managing your career.

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