Managing Your Band 4th Edition (Book) Review

Average Reviews:

(More customer reviews)The updated version of this book is great!This book has taken a look at publicity, touring, contracts, branding, marketing, trademarks, merchandising, and record companies.Unlike the previous editions of this book, this book goes into music downloading and it's consequences. This book is a must have for anyone looking at music management or performance!

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Product Description:
One of the most comprehensive books available covering publicity, touring, contracts, branding, marketing, trademarks, merchandising and record companies, this latest edition includes new business models for succeeding in the virtual world, and new contracts for personal management and artists releasing their own digital product. Also features an expanded chapter on business management, new artist-manager court cases, and updated industry website listings.

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